Last updated: September 30, 2026
Welcome to Speaks Kerala (www.speakskerala.com). Your privacy matters to us. This Privacy Policy explains what information we collect when you visit our website, how we use that information, who we share it with, and the choices and rights available to you. By using this website you agree to the practices described on this page. If you do not agree, please stop using the website.
Speaks Kerala is an independent Malayalam information portal that publishes step-by-step guides on government services, online applications, technology and Kerala news. We are not a government website and we never ask you for sensitive details such as your Aadhaar number, bank account number, passwords or OTPs. If anyone contacts you claiming to be from Speaks Kerala and asks for such details, please do not share them.
1. Information We Collect
We collect only the limited information needed to run the website, understand how it is used and respond to you. This falls into two broad groups: information you give us directly, and information collected automatically when you browse.
1.1 Information you provide
- Contact form: When you use our Contact Us page we collect the name, email address and message you choose to send.
- Comments: If you leave a comment we collect the name, email address, website (optional) and the comment text, along with your IP address and browser user-agent to help detect spam.
- Polls and surveys: When you vote in a poll, the poll plugin may record your IP address or set a cookie so that the same person cannot vote repeatedly.
- Correspondence: Any information you include when you email us or report an error in an article.
1.2 Information collected automatically
- Device and browser type, operating system, screen size and language settings
- IP address (used in anonymised or truncated form where our tools allow it)
- Pages visited, time spent on pages, referring website and search terms that led you to us
- Approximate location at city or state level derived from your IP address
- Cookie identifiers and similar technologies described below
2. How We Use Your Information
We use the information we collect for the following purposes:
- To operate, maintain and improve the website and its content
- To reply to your questions, feedback and correction requests
- To understand which guides are useful so that we can update and expand them
- To display advertising that helps keep our content free for readers
- To protect the website against spam, abuse, fraud and security threats
- To comply with legal obligations and respond to lawful requests from authorities
We do not sell your personal information. We do not use your information to make automated decisions that have legal or similarly significant effects on you.
3. Cookies and Similar Technologies
Cookies are small text files stored on your device. We and our partners use cookies for the following reasons:
- Essential cookies: Required for core functions such as security, page caching and remembering form or comment details.
- Analytics cookies: Help us count visits and understand how readers use the website (see Google Analytics below).
- Advertising cookies: Used by advertising partners to show relevant ads, limit how often you see an ad and measure ad performance.
- Functional cookies: Remember choices such as whether you have already voted in a poll.
You can control or delete cookies through your browser settings. Most browsers let you block all cookies, block only third-party cookies, or delete cookies when you close the browser. Please note that blocking some cookies may affect how the website works.
4. Google Analytics
We use Google Analytics, provided by Google LLC, through the Site Kit by Google plugin to understand how visitors use our website. Google Analytics collects information such as pages viewed, session duration and device type, and presents it to us as aggregated reports. We do not use it to identify individual visitors. You can learn how Google uses this data at How Google uses information from sites that use its services, and you can opt out using the Google Analytics Opt-out Browser Add-on.
5. Advertising and Google AdSense
We display advertisements served by Google AdSense and possibly other advertising partners. Third-party vendors, including Google, use cookies to serve ads based on your previous visits to this website and other websites. Google’s use of advertising cookies enables it and its partners to serve ads based on your visits to our site and/or other sites on the internet.
You may opt out of personalised advertising by visiting Google Ads Settings. You can also opt out of some third-party vendors’ use of cookies for personalised advertising at www.aboutads.info. Advertisements are clearly separated from our editorial content and advertisers have no influence over what we write.
6. Embedded Content from Other Websites
Articles on this website may include embedded content such as YouTube videos, social media posts or maps. Embedded content from other websites behaves exactly as if you had visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking and monitor your interaction with the embedded content, including if you are logged in to those services.
7. Comments and Gravatar
When you leave a comment, an anonymised string created from your email address (a hash) may be provided to the Gravatar service to check whether you use it. The Gravatar privacy policy is available on the Gravatar website. After your comment is approved, your profile picture (if any) is visible to the public alongside your comment. Comments and their metadata are retained so that we can recognise and approve follow-up comments automatically.
8. Links to Official and Third-Party Websites
Our guides frequently link to official government portals such as UIDAI, e-District Kerala, Kerala PSC, DigiLocker and others, as well as to other third-party websites. We are not responsible for the privacy practices or content of those websites. When you leave our website, we encourage you to read the privacy policy of every website you visit, especially before entering any personal information.
9. How We Share Information
We share information only in the limited circumstances described below:
- With service providers who help us run the website, such as our hosting provider, analytics provider, email and form tools, and advertising partners, under their own privacy terms
- When required by law, court order or a lawful request from a government authority
- To protect the rights, property or safety of Speaks Kerala, our readers or the public
- In connection with a merger, sale or transfer of the website, in which case this policy will continue to apply to your information
10. Data Retention
We keep personal information only for as long as it is needed for the purposes described in this policy. Contact form messages are kept for as long as needed to respond and for a reasonable period afterwards for record-keeping. Comments are kept indefinitely unless you ask us to remove them. Analytics data is retained according to the retention settings of Google Analytics. When information is no longer required, we delete it or make it anonymous.
11. Data Security
We take reasonable technical and organisational measures to protect your information, including HTTPS encryption across the entire website, security plugins, regular software updates and restricted administrative access. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
12. Your Rights
Depending on where you live, including under India’s Digital Personal Data Protection Act, 2023 and, for visitors from the European Economic Area, the General Data Protection Regulation (GDPR), you may have the right to:
- Request access to the personal information we hold about you
- Ask us to correct inaccurate or incomplete information
- Ask us to delete your personal information
- Withdraw consent where processing is based on consent
- Object to or restrict certain processing
- Raise a grievance with us and, where applicable, with the relevant data protection authority
To exercise any of these rights, please contact us through our Contact Us page. We will respond within a reasonable time and may need to verify your identity before acting on your request.
13. Children’s Privacy
This website is intended for a general audience and is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us and we will delete it promptly.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology or legal requirements. When we do, we will revise the “Last updated” date at the top of this page. We encourage you to review this page periodically. Continued use of the website after changes are posted means you accept the updated policy.
15. Contact Us
If you have any questions about this Privacy Policy or how we handle your information, please reach us through our Contact Us page or email us at mail@admarq.in. You can also read our Terms & Conditions and Disclaimer for more information about using this website.